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Paid Media
Services
Creative
Solutions
Market
Research
Real
Results
Empowering

PURPOSE DRIVEN
PAID MEDIA SOLUTIONS

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At Dissent Media Group, we believe

that marketing should be more than just the traditional run-of-the mill practices it has been in the past—it should be a force for change, with creative that is motivational, inspirational and aspirational. We dissent to rinsing and repeating the same old tactics. Rather, we rely on innovative research, cutting edge technology and ever evolving creative that resonates with the audiences that need to feel it most.

We specialize in connecting brands and organizations

As an advocacy marketing agency, we specialize in connecting brands and organizations, and causes with diverse audiences, including women, Black, Latino, AAPI, and other historically underrepresented groups. We know that there is strength in diversity and that BIPOC audiences wield immense economic, political and social power; however, they continue to be overlooked, underestimated and underserved. That’s where we come in. We’re here to help brands– who recognize that indisputable fact– connect and breakthrough with BIPOC communities.

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That’s right: breakthrough.

We dissent to the idea that we just need to reach audiences—we adamantly assert that we must engage them, amplify their voices, uplift their stories and experiences, and deliver campaigns that ultimately drive meaningful change. Whether you’re a company looking to build authentic relationships or an organization seeking to mobilize communities, we’re here to help you achieve measurable, marketing success.

Creative solutions

Digital campaigns

Traditional media

Driven by People

Brands and organizations

We offer a full suite of paid media and marketing services designed to connect brands or organizations with diverse communities in an authentic, data-driven way.
Media Strategy, Planning, Buying, and Placement

Strategically placed ads. Maximum impact.

Creative Production

Tell powerful stories that inspire action, through creative that connects and converts.                                                             

Market & Audience Research

Build smarter campaigns with data-driven insights, through understanding the people and communities you impact.

Audience Segmentation & Targeting

Reach the right people with the right message at the right time.

Performance Monitoring & Reporting

We provide real-time performance and real-world results, while helping you stay accountable and improve as you go.

Experiential & Activation Support

Let’s make your brand or organization a force for change.

Empowering

Let’s make your campaign a force for change.

Meet the Experts Behind Dissent Media Group

Jennifer Edwards, MBA

Principal & Founder

Andrew Sinn, JD

Financial & Legal Advisor

Sarah Spoto

Marketing and Brand Development Advisor

Candice Dayoan

Creative Advisor

Jennifer has had the honor and privilege of working for and with some of the following brands
and organizations, prior to starting Dissent Media Group LLC.

Need Assistance?

Frequently Asked Questions

Our team is here to assist you with any inquiries you may have regarding our services and processes.

We do both digital and traditional advertising, including search, CTV/OTT, display, sponsored integrations, terrestrial radio, print insertions, and more. We are happy to discuss what the right media mix for your audiences would be.
While we predominantly work with social impact oriented organizations, we do work with corporations and companies whose campaign goals are aligned with our values of positively impacting communities.
Jennifer has 16 years of professional experience, from the non-profit, corporate, political and advocacy sectors, and collectively, her team has on average two decades of experience. We can set up a consultation to discuss our background and how it could be a fit for your organization!
We offer competitive pricing, in line with other agencies in the advocacy space, ranging from commission based to combinations of retainers and commissions, depending on a variety of factors, including length of contract, scope of work, size of budget, media mix, etc. To negotiate a contract or discuss a schedule that works for you, please get in touch!
Absolutely! Get in touch and let’s talk about how we can partner to achieve your goals!
Great! We have a network of creatives that we work with across audio-visual and static media in digital, static and analogue forms, but we have extensive experience and are always happy to partner with other creative vendors that our clients prefer.
Yes! We offer free 15 minute consultations to potential clients. Set up one now on our calendly link here.